Understand users to inform design, development, and business decisions.
We partner with the biggest companies in the world to 1-person startups with an idea.
Projects of years, months, days: team support, iterative cycles, 1-day workshops, & more.
Our research approach spans from precise psychology experiments to whatever-it-takes field studies. The goal is to learn, discover, and deeply understand users within the context of product & services.
Despite what society seems to expect of me, I don’t really want to talk to anyone. I am an introvert. However, I found a career where I can make “conversation” and I absolutely love it. I am a UX Researcher.
I started leading the latest professional development (PD) series for our team titled “Research Basics: Note-taking through Analysis (and beyond)”. Unlike other professional development cycles that catered to a specific method of design or research, this one was explicitly a “crossover PD” designed for both researchers and designers.
Our core essence. Act with integrity, respect, and self awareness. Have this for our clients, our work, each other, and ourselves.
Our foundation is the way we work. Love what you do, obsess on the how, and the outcomes will follow.
Be driven yet thoughtful. Be open and honest, and listen first.